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5 things standing in the way of getting your message heard

When 19 year old Phoebe Gormley quit university to set up Savile Row’s first women’s tailor she was taking a big risk. She faced a massive challenge with changing perceptions in order for her business to succeed. Phoebe says: “Our biggest challenge in getting our message heard has been changing perceptions. Savile Row and tailoring

Connecting with your Customers – when Social Media gets it Right

Understanding how to communicate with customers, and really connect with them, is something that many businesses struggle to get right; especially when it comes to social media. When I see an example of getting social media right, it fills me with a little burst of joy. So that's what I have for you today. A little

By | August 26th, 2016|Categories: Blog, Featured|Tags: , , , , , , |2 Comments

Employee Communications in Times of Uncertainty

My Top Tips for Employee Communications in times of Uncertainty Britain are coming up with a plan to leave the arms of the European Union (EU),  other EU countries are discussing whether they want to be in or out of the EU, America are looking for a new President. The overriding concern for people in these

Is Corporate Bull-Shit Killing your Business?

“What if you could just do it any way you wanted to?” I said.  “Start with a clean slate, forget the politics, what’s the ideal business solution?” “What? Really?” I saw a glimmer of hope and excitement in his eyes. “Yeah.  How would you set up the strategy?” “What will lead the business to the

Why today’s Start-up’s could become the happiest places to work

Why today’s Start-up’s could become the happiest places to work We have the opportunity to create the worlds happiest and most successful organisations The knowledge is out there, so is the expertise. We just need to make more effort to apply it. A Start-up, has the opportunity to set its culture for success from the

Passionate Expert seeks Business Person with Soul…

Being a business person with soul is good for business and good for people. Because a business full of business people with soul means happier workers; happier customers; therefore a happier world. Oh, and more profit. Money is important. We all need it to survive and grow our businesses, but it is not the sole

What’s the heart and soul of your business?

A bit like looking at a root cause, I like to get to the heart of the matter. This is where I find the difference between you, and the others.   Looking at your purpose, your motivation, your vision. Finding your true story, and importantly, why anyone should care about it. These are some of

By | March 15th, 2016|Categories: Blog, Brand, Featured|Tags: , , , , , , , |1 Comment

The importance of setting expectations, correctly

The Importance of Setting Expectations, Correctly This morning I was listening to a webinar. I’d read the advert telling me what I would learn, and I signed up. I’d duly read the follow-up communications reminding me what it was about and when to tune in, and so had my expectations set around what I was